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On-boarding emails – great examples


30 Days To Sell Link
The guys over at Intercom.io asked me to do a guest post about on-boarding emails and my new book 30 Days to sell. Check it out here.

The Best of Christmas Emails – 37 examples of great christmas email newsletter design


We have collected together a swipe file of 37 of the best Christmas email newsletters. These email newsletter examples come from eCommerce stores, design agencies, food and drink companies and more. Download this free .pdf ebook and get inspired. Name Email Opt into another list Monthly Beautiful Email Newsletters subscribers Download

The perfect book landing page – Week 2 book marketing


Book Marketing, Books Link
Documenting the marketing plan over ten weeks as I prepare for the launch of my second book 30 days to sell.  Start from week one here. First order of business this week is to get a sample of the book ready and released. So much of my marketing plan involves audience building. Before I ask someone to give me their email address I need something to give them in return....

Week 1 – Brain dump and research


Book Marketing, Books Link
I had not planned it, but when telling a mate, Niall Larkin, about the new book I was working on, he quickly gave me a kick in the bum by tweeting and sharing this pic of the cover. Word was out and there was not a thing I could do about it. Niall linked me to the 37signals.com post on launching a product (go ahead and read it, then come...