Win the ultimate business & marketing book bundle


Note: This competition has now finished. Subscribe to our newsletter to find out about future offers. To celebrate the launch of my new book 30 Days to sell I am giving away 20 of the very best business & marketing books. Total value $302. OK deep breath! You get 50 monster ideas to get MORE website links & customers,Landing Page Optimization, Steve Jobs, Total Recall, SPIN Selling, Influence, The Referral...

The perfect book landing page – Week 2 book marketing


Book Marketing, Books Link
Documenting the marketing plan over ten weeks as I prepare for the launch of my second book 30 days to sell.  Start from week one here. First order of business this week is to get a sample of the book ready and released. So much of my marketing plan involves audience building. Before I ask someone to give me their email address I need something to give them in return....

The best welcome email ever received


The following is an answer posted on Quora.com and is taken from the book 30 Days To Sell. ------------------------------------------------- First impressions are important. Your first email sets the tone of your relationship and is a deciding factor on whether your subsequent emails, no matter how good, get read by your users. The welcome email must walk the delicate line of getting a user to do enough to see the value...

Week 1 – Brain dump and research


Book Marketing, Books Link
I had not planned it, but when telling a mate, Niall Larkin, about the new book I was working on, he quickly gave me a kick in the bum by tweeting and sharing this pic of the cover. Word was out and there was not a thing I could do about it. Niall linked me to the 37signals.com post on launching a product (go ahead and read it, then come...